About us
Cole Rayment & White are long established in the North Cornwall region and well known as Estate Agents and a Self-Catering Holiday Letting specialist agency. With so many years of successful business in this unique region, our desire to help and support the local communities has been a key aspect of CRW's philosophy. We are pleased to be associated with a number of local activites and charity events as well as a prominence through our distinctive sales and marketing campaigns that has gained us a reputation of approachability, and helpfulness.
Cole Rayment & White is the only Estate Agent with offices in Wadebridge, Rock, Padstow and Camelford providing a first class marketing coverage throughout this most beautiful part of North Cornwall. As a firm we have always strived to be one step ahead of the competition whether that be one of the first firms to undertake full colour advertising, digitally printed details, property exhibitions in London and the South East and of course our Cinema advertisement. Since our humble beginnings in 1989 we have relocated our Wadebridge Office to what must be one of the most prime positions in the town and have constantly strived in recent years to reinvest into the business from employing high quality staff to refurbishment of the offices including subtle rebranding and of course investment into technology and national links and networking. In 2007 we were proud to be appointed Home Sale Network agents for the Camel Estuary area which is a national network of over 750 selected agents. All members are independent businesses handpicked after thorough checks to identify them as the best independent agent in their area. Cole Rayment & White also saw off stiff competition in their first year to be awarded for generating the highest number of referrals within the Network.
In 2008 we were once again privileged to be selected to be a member of The Guild of Professional Estate Agents which is another national network of over 600 independent estate agents with access to the lucrative London and international investor markets. Through The Guild we have a unique National Property Centre in central London using state of the art technology touch screens, your property is at the fingertips of thousands of potential buyers 24 hours a day 7 days a week. We also have our South West regional magazine which is printed 10 times a year; a superb glossy magazine available at all Guild members including London and we feel Cole Rayment & White now truly has the best of both worlds for buyers and sellers alike having excellent local knowledge and experience coupled with national connections.
Sponsorship
Cole Rayment & White have been proud to sponsor a number of local organisations. Below are some of the various charity and sponsorship work we have been pleased to support:
- Wadebridge under 11's football club shirt sponsorship
- Plymouth Argyle Footbal Club - Player sponsorship
- Padstow Football Club - training tops sponsorship
- Golden Lion - Darts Team shirt sponsorship
- Wadebridge Cricket Club - Shirt sponsorship
- Macmillan Charity - Golf 72 longest day challenge (CRW were in the top 3 fund-raisers in the UK)
- Macmillan Charity - Biggest Coffee Morning in the World sponsors
Wheels, Wadebridge Football Club, Camelford Football Club, Padstow Football Club, St. Minver Cricket Club, Wadebridge Cricket Club, Wadebridge Camels and Cornwall Folk Festival.
Advertising and Marketing Initiatives
What is the difference between Marketing and Advertising? A good question and the to are undoubtedly inextricably linked. We, like a lot of Estate Agents spend a huge amount of our budget on direct advertising on the homes we are trying to sell. For North Cornwall the majority of our advertising is concentrated in the following publications where we regularly advertise:
For more wide scale advertising, we have full details and colour photographs via this web-site which can be accessed via the Property Search option on each branch's section.
The Royal Cornwall Show - This is Cornwall's premier Show and considered one of the best agricultural Shows in the Country. We had a very successful Exhibition at the show with Gascoignes Internation, Our Partners who are selling international properties, last June and will be doing so again in 2004 where we are able to offer properties and our services to literally tens of thousands of people during the three days of the Show.
Twice a year coinciding with our busiest times [Spring & Autumn] and our Surrey Exhibitions we produce a full colour quality brochure for door to door delivery via the Royal Mail. We sometimes advertise within this and sometimes use them as a tool to update North Cornish people with a market review generally.
Brochures
Estate Agents Details have developed enormously over the past few years. Gone are the days of black and white photocopies and stick on colour photographs. We now have truly entered the digital age! We are now able to offer our clients a variety of brochure types varying in style and size according to our clients wishes, property size and number of photographs required.
One Step Ahead
We are always trying to think of new ideas to stand out from the crowd and try to be innovative and eye catching. This helps us stay ahead of our competitors and our clients as we hopefully sell more Houses for the best possible price. We always try to regularly refurbish our Offices with top of the range lightning and displays with our Padstow Office having recently recived a complete make-over. Our 'For Sale' signs are unique and stand out from the crowd, no one can miss them.
Cinema Advertising
Perhaps our most controversial and talked about advertisement is at the Wadebridge Cinema. We still do not know if we regret it or not, but one thing is for sure, through our embarrassment so many people remember it and this is surely a sign of a good advertisement. For those of you that don't or can't get to the Wadebridge or Padstow Cinemas, a taster is shown to the right.
